The Bregman Leadership Podcast
Episode 248

Michael Bungay Stanier

How to Begin

How can you set a worthy goal? Michael Bungay Stanier – coach, author, friend, and founder of Box of Crayons – returns to the podcast to talk about his upcoming book, How to Begin, (which literally begins on the front cover). Discover how to test your goals to see if they’re thrilling enough, how to “lightly” commit to your goals in six week sprints, and why punishments should outweigh the benefits of not completing the goal.


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Bio: Michael Bungay Stanier has a gift for distilling big, complex ideas into practical, accessible knowledge for everyday people that helps them be a force for good.
His books have sold over a million copies, with The Coaching Habit topping the Wall Street Journal bestseller list. MBS has been featured on the blogs and social media platforms of thought leaders including Seth Godin, Tim Ferriss, and Brené Brown, and has appeared on ABC, BBC, CBC,, and innumerable podcasts―as well as in notable publications including the Harvard Business Review, Forbes, Inc., and Fast Company. MBS is the founder of Box of Crayons, a learning and development company, that helps organizations move from advice-driven action to curiosity-led transformation. They have trained more than half a million people for clients including Microsoft, Salesforce, TELUS and Gucci. Before establishing Box of Crayons, MBS’s accomplishments included publishing an academic article on James Joyce and a Harlequin-esque short story; playing small roles in helping invent Pizza Hut’s Stuffed Crust pizza and creating “one of the worst single-malt whiskies in existence”; and spending 20 minutes writing what has remained GlaxoSmithKline’s global vision for more than 20 years. A former Rhodes Scholar, MBS is an Australian who now lives in Toronto, Canada.


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You CAN Change Other People is now available wherever books are sold. Get it from Amazon:

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