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How do you get people to listen to your ideas? Jeff Dyer is a Professor of Strategy at Brigham Young University’s Marriott School and an adjunct professor at the Wharton School, and most recently the co-author of Innovation Capital. Discover the thought process behind persuading others to listen and sponsor your idea, the definition of an impression amplifier, and why you should consider implementing a ‘regret minimization framework.’
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You don’t have to be Elon Musk or Jeff Bezos to get interest in your business idea. Learn more about Innovation Capital and how to get people to listen to you.Video
Book: Innovation Capital
Bio: Jeff Dyer is the Horace Beesley Distinguished Professor of Strategy at Brigham Young University’s Marriott School and an adjunct professor at the Wharton School, University of Pennsylvania. Dyer is a coauthor of The Innovator’s DNA (with Hal Gregersen and Clayton M. Christensen) and The Innovator’s Method (with Nathan Furr). He is widely published in Harvard Business Review, Forbes, and other business journals.
Hi Bregman people
Please bring back the transcripts of the videos please. They were great, and much appreciated….
Please bring back the transcripts of the videos please. As I read fast and take notes(not audio personn), they were great, and much appreciated….
Peter, I have echoed this in the past. Yes transcripts are useful. Please recommence.